Press Release London, UK. Fair Jewellery Action (FJA) is a Human Rights and Environmental Justice Network within the jewellery sector. FJA promotes ethical and fair trade jewellery business by advocating traceability and transparency in the jewellery supply chain. FJA’s objective is to direct more of the economic impact of the jewellery sector toward the regenerating

~ By Marc Choyt, publisher Introduction: In my previous post, I discussed how Jewelers of America wrote a letter to jewelers which deals with the quandary of selling dirty gold to people this Christmas season. Here, I offer my own, alternative letter.